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The Top 50+ Vacation Hashtags + Search Volume in 2023

Need some vacation hashtags for your next social media post about your trip to the beach?

Perhaps you’re about to head off to your summer vacation and want to make sure you’ve got the right hashtags ready for every occasion?

Well, look no further, because we’ve got the most complete collection of hashtags for vacations, no matter whether you’re at the beach, a resort, or simply on a family trip to Europe.

In this guide, you’ll not only get access to the very best summer vacation hashtags but also hard data on which hashtags give you the most bang for your buck.

Let’s get right to it.

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What Vacation Hashtags Get the Most Likes?

The very best vacation hashtags are those that your audience can relate to. While visuals play a big role, using relevant hashtags is far more important for establishing the relevancy of your content.

Infographic explaining what type of vacation hashtags get the most likes.
Infographic explaining what type of vacation hashtags get the most likes.

Every year around July and August most of the Western world gets ready to head off into their summer vacation.

And on every social media influencer’s to-do list you’re guaranteed to find an item that says: “Get a list of the best vacation hashtags”.

I know it sounds silly, but people really prepare for this stuff.

You see, picking the right hashtags for your next vacation at the beach or a road trip through Europe is quite existential for people whose lives revolve around social media.

The problem is that everyone ends up using the very same vacation hashtags over and over again.

Not only do these hashtags end up being completely oversaturated, but they also fail to give viewers what they actually want to see.

The majority of the most popular summer vacation hashtags are far too generic.

Instead, if you’re only a small or mid-sized account, you need to focus more on niche hashtags.

In other words, find out what people are actually searching for, create content for that hashtag and then tag your content appropriately.

Social media platforms feed off the engagement and the best way to generate engagement is to create content that is contextual to your audience.

Luckily, there’s a fairly simple way to do this and it has a name: Impact Score.

Key Points (tl;dr)
  • Not all vacation hashtags are created equal. There’s a big difference between beach vacation hashtags that focus on the sun, sand, and waves and weekend getaway hashtags that might be more relevant in the mountains.
  • Using popular but generic hashtags might seem intuitive. However, they are counter-productive because they aren’t as relatable as a hashtag that is specific to someone’s situation.
  • Context is more important than people think. And that means that less popular vacation hashtags might actually be more effective than others.

What is a Hashtag’s Impact Score?

A hashtag’s Impact Score is the ratio between how frequently a hashtag is used and amount of people who search for it on a monthly basis. Hashtags with higher Impact Scores tend to offer better “value” than popular ones.

Infographic explaining what a hashtag's Impact Score is.
Infographic explaining what a hashtag’s Impact Score is.

Most people think that you need to use the most popular hashtags in every single image you post.

But that’s absolutely not the case.

Yes, we do recommend adding one or two more generic hashtags to your posts in case it happens to go viral.

However, your focus should be on hashtags that have little competition (i.e. not many posts use them) but a decent amount of search volume.

A vacation hashtag’s Impact Score can be determined by calculating the ratio between search volume and the number of posts.

The higher the Impact Score, the greater your chances of getting noticed.

You can apply this strategy in any niche and it doesn’t matter whether you need family vacation hashtags or weekend getaway hashtags.

The approach is always the same.

The 50+ Best Vacation Hashtags

Infographic plotting the 5 most impactful hashtags for summer vacations in a chart.
Infographic plotting the 5 most impactful hashtags for summer vacations in a chart.

We totally understand that this strategy might be new to a lot of people.

But trust me, relevance matters a lot when it comes to engagement.

The very best vacation hashtags are those that are highly contextual to your audience and the content you’re posting.

And if you pick hashtags with a high Impact Score as well, you’re almost guaranteed to see more “real” engagement.

Because what many do not understand is that the most popular hashtags are also full of engagement spammers.

Here’s a table with the 50 best vacation hashtags, including search volume, the number of posts, the 12-month trend, and the calculated Impact Score.

Hashtag# of PostsMonthly Searches12M TrendImpact Score
#vacationeurope1,62042,40083%26.2
#vacationfriends8,256173,000-93%21.0
#vacationvip6308,50085%13.5
#vacationkids1,32210,40050%7.9
#vacationcruise2,49519,00083%7.6
#vacationmovie5,75442,40022%7.4
#vacationdresses3,60023,20083%6.4
#vacationcuba9624,60092%4.8
#vacationcanada1,0864,60081%4.2
#vacationisland2,77610,40051%3.7
#vacationgetaways1,5925,60051%3.5
#vacationowner3761,3000%3.5
#vacationholiday1,9295,600133%2.9
#vacationplaces5,57615,50049%2.8
#vacationvlog5,69815,50049%2.7
#vacationporn3,3138,50022%2.6
#vacationaway6771,70031%2.5
#vacationeers303760-17%2.5
#vacationmaui2,5425,60051%2.2
#vacationing222,283386,000-18%1.7
#vacationresort4,0276,90086%1.7
#vacationhouses3,2564,60051%1.4
#vacationfrance2,2163,10054%1.4
#vacationorlando4,0004,60048%1.2
#orlandovacations4,0384,60048%1.1
#vacationlist1,0191,10045%1.1
#vacationcondos86076085%0.9
#vacationhotel1,2961,10071%0.8
#vacationplans16,03212,70049%0.8
#vacationlifeproperties8446200%0.7
#beachvacations57,89834,70050%0.6
#vacationpalmsprings4,2432,4000%0.6
#vacationresortsinternational2,4301,30055%0.5
#vacationtrips6,5403,10048%0.5
#vacationeer1,630760-17%0.5
#vacationdeals28,09112,7000%0.5
#vacationtours4,2291,70091%0.4
#vacationraces21,2628,5000%0.4
#vacationoutfits42,17215,500125%0.4
#evacation1,545500-65%0.3
#vacationlocation2,9259200%0.3
#vacationownership6,1361,3000%0.2
#vacationcreation10,3092,100128%0.2
#vacationtour8,3671,70091%0.2
#vacationclub43,0558,50086%0.2
#vacationgetaway29,8625,60051%0.2
#vacationspot114,78419,00049%0.2
#dreamvacations94,94815,50083%0.2
#familyvacations262,34642,40022%0.2
#vacationcountdown59,3968,50052%0.1
Data table showing the top 50 hashtags for Instagram content about vacations.

Ready-to-Copy Hashtags for Instagram & TikTok

If you don’t want to bother with selecting more impactful vacation hashtags and just need something you can copy and paste, then feel free to use any of our hashtag blocks below.

Family Vacation Hashtags

#Fearlessfamtrav #travelmadfam #familytravel #pottyadventures #wearetravelmums #followyoursunshine #babycantravel #freespiritedchildhood #mycolourfulkids #holidayswithkids #myfamilywanderlust #awesometravelkids #familiestraveling

Beach Vacation Hashtags

#BeachVacay #TheWavesAreCalling #BeachVacation #SummerBeachHouse #SunSurfSand #BeachTravel #FeelingFintastic #SeasTheDay #WaterYouDoing #TropicLikeItsHot #FeelingSalty #SunOfABeach #NotGettingTideDown #YouUsedToCallMeOnMyShellphone #TisTheSeaSun #ShellYeah

Weekend Getaway Hashtags

#getaway #weekendgetaway #shortgetaway #getaways #romanticgetaway #familygetaway #minigetaway #howtogetawaywithmurder #girlsgetaway #summergetaway #weekendgetaways #birthdaygetaway #wintergetaway #quickgetaway #islandgetaway #getawaycar #getawaytrip #thegetaway #getawayweekend #beachgetaway #anniversarygetaway

Summer Vacation Hashtags

#GoodTimesAndTanLines #GirlsJustWannaHaveSun #SummerDays #SummerVibes #SeasTheDay #SunglassesSeflie #SummerOnMyMind #SunshineInMyPocket #SaltyAirSunkissedHair #MermaidKisses #GonnaSoakUpTheSun #Summertime #SunsOutBunsOut #EndlessSummer #SummerFeeling

Conclusion

Social media is a highly competitive game and therefore it’s important that you learn how to stand out from the crowd.

Instead of duking it out in the most popular vacation hashtags, focus your efforts on those with less competition but decent search volume.

As long as your hashtags are contextual to your content, you’ll see more genuine engagement than ever before.

Here at Tokenized, we want to help you learn as much as possible about social media. We help you navigate the world of tech and the digitalization of our society at large, including the tokenization of assets and services.

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